Assignment #5.1 Concept Testing - One Concept

• Concept:
  

A transformable device for carrying everyday objects in a more functional, confortable and stylish way.

Primary user needs:
1...an object that  is confortable.
2...an object that  is transpirable.
3...an object that  is waterproof.
4...an object that  avoids dust easily.
5...an object that  is permited in every space without disturbing others.
6...an object that  is allowed in public buildings with special restrictions as museums.
7...an object that  doesn´t count as a bag into airplanes.
8...an object that  is transformable to carry different objects with different sizes.
9...an object that  is able to transform easily for other needs, as a carpet, a place to seat, to sleep over or rest your head (as a pillow), picnic tablecloth...
10...an object that  is affordable. 
11...an object that  makes carrying diary stuff togheter easy and safe. 
12...an object that  has a form that helps to organize the different stuffs in independent and safe spaces.

• Visual description of one explorative concept choosed by the opinions of users. 
  

• Survey "concept test" with three alternatives used to know the opinions of target users.
  

• Short description of the process used to test the concept with target users.

I have send via email the image above (that represents the concept sketches and prototypes for the three designs that performed best during the selection matrix) to several friends who would be target users of the product. 

The main question was: 
If you were choosing a transformable object for carrying everyday objects in a more functional, confortable and stylish way, which of the following would you be most likely to purchase?

Followed by the questions:
What do you like or dislike about these prototypes concepts? What do you suggest for improvements?

• Conclusions from the testing. 
  

The majority of surveyed users have chosen the prototype E#5 "adaptabledivaded" although they emphasized the originality of the proposal of the prototype J#10. In conclusion the users suggest to explore the possible ways to combine and enhance many of the characteristics of the prototypes such as the transformability of a single item in several, or an element in a possible skirt or wide belt.